Categories for Storytelling

visual brand standards

Creating Visual Brand Standards

April 26, 2016 5:29 am Published by

How to brand your blog content and social media with visuals Written content isn’t the only way for your brand to tell its story. Incorporating visual elements is known to increase engagement, whether used on a website, in social media or blogs. But in order for a brand to build visual recognition, it has to […]

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Brand Storytelling 101

November 11, 2014 3:08 pm Published by

How to use infographics, photos, videos and gifs to tell your brand’s story This is brand storytelling 101. A well-branded story will convey emotion, connect your customers to a unique point-of-view and ultimately result in a long term business relationship. A great brand story will set you apart from competitors, produce deep and rich experiences, leave […]

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The Fight for Professional Satisfaction

May 7, 2014 10:28 pm Published by

Not settling for less than you deserve in the workplace is well worth the fight. It’s no secret that falling into a mundane routine at the workplace is not just easy, but totally common. Stuck somewhere between complacency and unrealized dreams, all of the sudden life can get pretty, well, boring. When you spend most of […]

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Invading people’s personal cyber space.

October 17, 2013 7:55 pm Published by

When promoting your business to your own personal network, it’s really important to keep the material…well, personal. No one wants to be spammed on social media or via email for products or serviced unsolicited as it is – but especially not on your own network. True, the distinction is finite, but think about how the different […]

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Scam Marketing Jobs

October 7, 2013 5:03 pm Published by

In an effort to seek new clients, we spend a lot of time on career websites to see what candidate skill sets businesses find most appealing. This means that we interact with a lot of different businesses and come across our fair share of bogus companies in the process. Just this morning I was reminded […]

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